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医療機関とレピュテーション レピュテーション・マネジメントの適用性について
https://doi.org/10.60172/00000362
https://doi.org/10.60172/000003621ae31d87-7c1e-4795-a2c5-45663c590b9a
名前 / ファイル | ライセンス | アクション |
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Item type | 紀要論文 / Departmental Bulletin Paper(1) | |||||||||
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公開日 | 2023-03-11 | |||||||||
タイトル | ||||||||||
タイトル | 医療機関とレピュテーション レピュテーション・マネジメントの適用性について | |||||||||
言語 | ja | |||||||||
言語 | ||||||||||
言語 | jpn | |||||||||
キーワード | ||||||||||
主題Scheme | Other | |||||||||
主題 | レピュテーション | |||||||||
キーワード | ||||||||||
主題Scheme | Other | |||||||||
主題 | 医療機関 | |||||||||
キーワード | ||||||||||
主題Scheme | Other | |||||||||
主題 | リスク・マネジメント | |||||||||
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資源タイプ識別子 | http://purl.org/coar/resource_type/c_6501 | |||||||||
資源タイプ | departmental bulletin paper | |||||||||
ID登録 | ||||||||||
ID登録 | 10.60172/00000362 | |||||||||
ID登録タイプ | JaLC | |||||||||
著者 |
景山, 愛子
× 景山, 愛子
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著者(英) | ||||||||||
姓名 | Kageyama, Aiko | |||||||||
言語 | en | |||||||||
抄録 | ||||||||||
内容記述タイプ | Abstract | |||||||||
内容記述 | For a few decades, reputation has affected people, business entities, hospitals, universities and every kinds of organizations in the world. Reputation has been acknowledged as intangible asset which is a competitive advantage and if it is good, the financial performance tends to gain but it is bad, it delivers negative damage to the organization. Many companies in the advanced countries know managing reputation is very important to survive and reputation risk is the top strategic business risk and become a issue of C-suits. This paper starts from the questioning if the healthcare organizations need a reputation management as well as other business entities and found that the healthcare organizations already have implemented reputation management, according to the guide issued by the NHS confederation in U.K. In Japan, concept of reputation and its management are not familiar to business entities and other organizations even though the executive knew good reputation drives to better performances. For the healthcare organization, some management tools are implemented already to some hospitals but not to protect or improve reputation. Further research is necessary to show reputation management process for healthcare organization with understanding the process of generating reputation, reputation drivers and reputation risk measurement. | |||||||||
言語 | en | |||||||||
書誌情報 |
広島国際大学医療経営学論叢 en : The Bulletin of Department of Health Services Management, Hiroshima International University 号 14, p. 41-56, 発行日 2021-04-01 |
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出版者 | ||||||||||
出版者 | 広島国際大学健康科学部医療経営学科 | |||||||||
ISSN | ||||||||||
収録物識別子タイプ | PISSN | |||||||||
収録物識別子 | 1882-9694 | |||||||||
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出版タイプ | VoR | |||||||||
出版タイプResource | http://purl.org/coar/version/c_970fb48d4fbd8a85 |